CONTENT WRITING CAREERS
Content writing has gained tremendous prominence the world over. And the credit goes to a growing demand for impacting with the right words. It’s where a career as a content writer comes into the picture.
Whether newspapers, magazines or online websites, the written word is required at all levels. It creates an ongoing requirement for individuals with a knack for writing and communicating with the power of words.
JOB PROFILE OF A CONTENT WRITER
A content writer is a person who writes high-quality content for print and web media.
Incidentally, the main responsibility of a content writer is to author articles, blog posts, website content, press releases, case studies and content for apps. And content writing clients cover all major industries and even niche industries.
In addition, an understanding of SEO is even more beneficial. Do you know why? It’s because SEO improves the chances of a website being found in response to a search on search engines such as Google, Yahoo, etc.
More importantly, a Content Writer may also be required to –
- Edit and proofread the content they have developed
- Edit, rewrite and proofread sales copy
- Write product descriptions, and brand support material, etc.
BUILDING A SUCCESSFUL CAREER IN CONTENT WRITING
To excel in this field, you must have the ability to understand the requirement of the client in terms of who you are writing for, what is it that the client wants the website to do – provide information, sell a product or an idea.
Since there is a difference between writing for the web and writing for print, the writer must talk effectively to the online audiences. As by doing so, they will make the right impact and leave a lasting impression on them.
CHOICES AND FLEXIBILITY IN CONTENT WRITING
Content Writers have the choice of joining a Content writing firm or working on their own as a Freelance Content Writer.
A proficient writing portfolio has an advantage. For instance, it gives the writer tremendous confidence as well as acts as work experience for their future clients to see.